The Spring market in real estate is a very different time than the Spring that one associates with the seasons of the year. While the unofficial beginning of the Spring market is the the Monday after the Super Bowl, typically it begins sooner.
Let me give you some context.
Right now, my team and I have over 2 dozen buyers who have committed to buying homes with us in 2014. Some are ready to buy NOW. These are those who I classify as "A" buyers. Some have more protracted time frames.
Now, let's talk about your time frame.
If you want the marketing of your home to be launched on, say February 3, 2014, you need to back into that date. There are definitely pre-marketing preparations that have to take place. They can be as non-invasive as de-cluttering to more exhaustive recommendations (which I will not list here in fear that if you read them you may never hire me). My team and I like to look at the preparations before we go on market. Then there is photography. Then there is staging. Then my team and I need time to take notes on your home to develop the marketing pieces and concepts.
The idea is that this process takes time. All the while, you are not getting market exposure. Most of the families I work for need at least two weeks to prep their home. My team and I like to have a week. Throw in a painter, repair guy and a stager and we're over a month. Given that the unofficial start date of the Spring market is February 3 and today is January 2, how much time do you really have?